Are you ready to step into the exciting world of event marketing? Join our introductory course to gain a solid foundation in the fundamentals of event marketing and set yourself on a path to success.
Course Highlights:
• Knowing the lingo: This course provides a comprehensive introduction to event marketing, starting with understanding some of the terminology unique to events.
• Identifying your audiences and stakeholders
Course Modules
• Understanding Event Marketing: Explore the core concepts and principles that underpin effective event marketing.
• Event Marketing Strategies: Learn about the various top-line strategies and tactics used to promote events successfully.
• Digital Marketing for Events: Discover the role of martech in event promotion and engagement.
• Measuring Event Success: Understand how to evaluate the impact of your event marketing efforts.
• Getting to know the industry: Where to connect with industry professionals and keep updated.
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