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FAQ's & ADVICE

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TEMBO

Should I hire a freelance event marketer or an event marketing agency?

Helen Omoh-Mensah

Hire a freelance event marketer when you need a particular person to add capacity or expertise within a team you are ready to manage. Hire an event marketing agency when you want a partner to own a defined campaign, coordinate several disciplines or be accountable for a broader result.

A freelancer can be the right choice for a resource gap, specialist project, launch or busy campaign period. An agency is often better when the work spans strategy, email, digital, social, content, creative, data and reporting, or when your internal team does not have the time to direct every part.

TEMBO provides both models—and can combine them—so the recommendation is based on your need, not on forcing you into one service.

See Marketing Agency and Marketing People.

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